Online marketing

5 Sure Fire Strategies to Get More Email Leads In 2020

Email marketing is an old school and you think it might not be the latest and greatest thing.If you’re thinking like this, then you are missing out on a crucial opportunity to connect with potential leads that can turn them into loyal customers. Email marketing is an affordable and inexpensive marketing strategy to ignore it.And …

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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor …

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